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Reasons Why You Need An Email Autoresponder

When you are building a business online an essential element for success is effective email marketing. Every online business needs an email list GoDaddy email login. This is the list of prospective and actual customers that you have on your email database list and who you can email messages to at any time. Your email list is a vital tool in the online marketers’ toolbox and like all tools, if you don’t use it, nothing will happen.

For effective email marketing, you need an email autoresponder. It is your electronic personal assistant who works for you 24/7. It’s important to use it to its full potential if you are serious about building an online business. Here are 5 steps to make your email autoresponder work harder.

Your email autoresponder software can create an opt-in form to capture email addresses. This opt-in form should be placed on the home page of your website. You only need to ask potential subscribers for their email address. You don’t need their name or anything else at this stage. The more info you ask for, the lower your conversion rate is going to be.

To encourage your prospects to input their email address into your opt-in form, you will need to provide something of value in return. For instance, this could be a free report, training video or e-newsletter relevant to your business. Set up your email autoresponder to instantly send what you offered in exchange for the email address when somebody does opt-in to your list. In this electronic age, people expect to have things sent quickly and if they have to wait for days to get anything back from you, when they do get it, they will have most likely forgotten why they asked for it initially.

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